content marketing specialist

Posted on June 23, 2025 by Employer details Travel Buggy

Job details

*Job Title:* Content Marketing Specialist *Location:* Edmonton, AB (In-Person) *Company:* Travel Buggy *Join Our Mission: Help People See Their World Again* Here at Travel Buggy, we?re not your average mobility company. We?re a leading innovator in compact, lightweight power chairs and scooters, helping people live more mobile and adventurous lives. Our mission is to help people regain their independence by removing barriers to travel and movement, allowing them to see their world again. *Your Role in Our Journey* We?re looking for a highly creative and hands-on *Content Marketing Specialist* to help shape Travel Buggy?s online presence in a way that reflects our values and drives growth. This is a unique opportunity to rethink how we show up in the world and build a creative culture that?s fresh and full of energy. In this role, you?ll be responsible for producing engaging photo and video content that showcases our products, celebrates our users, and drives our brand forward across digital and social platforms. This role is ideal for a visual storyteller who thrives behind the lens and in the editing suite, and who understands how to translate brand strategy into compelling, shareable content. *Key Responsibilities* * Plan, shoot, and edit high-quality photo and video content for use across web, social, email, and advertising campaigns * Create a wide range of content including user testimonials, product how-tos, launch videos, product photography, and short-form social videos (e.g., Reels, TikToks, YouTube Shorts) * Own the visual storytelling of the Travel Buggy brand and bring product features, customer stories, and lifestyle moments to life * Create and manage content across a variety of formats: blogs, emails, social copy, and more * Collaborate with the marketing team to develop creative concepts, campaign ideas, and content calendars * Collaborate with internal teams (Sales, Product, Customer Support) to translate technical ideas into clear, compelling content * Manage and grow Travel Buggy?s presence across social platforms with engaging visuals and authentic storytelling * Organize and maintain a library of visual assets and ensure consistent branding * Analyze content performance and social engagement metrics to optimize future content *Required Skills & Experience* * 2+ years of professional experience in photography, videography, and content editing * Proficient in Adobe Creative Suite (Premiere Pro, Photoshop, Lightroom, After Effects, etc.) or similar tools * Strong portfolio of visual work across video and photography * Experience managing and creating content for social media channels * Knowledge of content trends and platform-specific best practices * Ability to self-direct and manage multiple projects with tight deadlines * Excellent communication and collaboration skills * Strong attention to detail and eye for visual aesthetics *Nice to Have* * Experience in product-focused or lifestyle brand storytelling * Basic graphic design skills (e.g., Canva, Illustrator) * Familiarity with email marketing platforms or CMS (e.g., Klaviyo, Shopify) *Why Join Travel Buggy?* This is a rare chance to join a fast-growing Canadian brand that?s doing work with real impact. At Travel Buggy, you?ll have the freedom to flex your creativity and take ownership of your ideas. We?re building something exciting: a refreshed brand, a bold new content direction, and a culture rooted in creativity, collaboration, and fun. If you're looking to grow professionally while making a real impact in people?s lives, we?d love to meet you! Job Types: Full-time, Part-time Pay: $50,000.00-$65,000.00 per year Benefits: * Casual dress * Dental care * Disability insurance * Employee assistance program * Flexible schedule * Life insurance * On-site parking * Paid time off * Vision care Schedule: * Monday to Friday Application question(s): * Do you have a portfolio of work that you can share? Work Location: In person